16 October, 2006

Instant Karma Response

UPDATE: From the posting: "Saving The Environment Or How To Buy Off Your Guilt"
The folks at Instant Karma Films responded with the following:

Glad to see someone is paying attention. Our motivation on a conscious level is purely genuine and comes from a lifetime of conservation efforts. Being involved in environmental and social issues has always been an important and driving factor in my personal and business life. The ideals we have incorporated into Instant Karma Films are simply an extension of our daily lives and how we try to make a difference. From driving a hybrid vehicle, to minimizing use of electrical appliances, to recycling everything, and soon going totally solar powered at home and hopefully at the office in the future. On a subconscious level you may be right about the guilt. But that only comes from living in a world where the choices are not always easy or available to make them the right choices. So while there is probably a certain percentage of guilt involved in our donations to offset our carbon, it doesn't involve the level of guilt you describe in relation to slave labour. We are committed to environmental and social responsibility and hope that our efforts will help shape a new and more climate friendly approach to the production industry. I only wish that the TV commercial trade publications such as Shoot Magazine would find our issues more newsworthy and help bring an awareness to the production community here in the US.

My 2 cents:
I still feel we live in a world where little is done compared to what is warranted. However, I give Instant Karma Props for a first step in proliferating the practice of carbon offset productions. Our industry is disappointing on the whole and my employer is as bad as they come. Here at BBC Resources we have thousands of staff and clients all dinking individual bottles and cans of various drinks every day and not a single one is recycled. Whats worse all coffees are served in paper cups! Paper cups with plastic lids at work. Fuck off. That is just wrong. In my new house I started a really good effort to recycle anything I can and my god it is cringe worthy to watch the stuff be chucked here at work.
Perhaps I was a bit ‘extremist’ in my comments likening environmental damage to slave labour, but the point was made that it is not enough to offset our wrongs but rather change the practises that create them. Instant Karma’s comments illuminate some of the practises business can easily introduce to be more economical with our impact on the planet.
I challenge facilities as well to look at ways post production can be done in an environmentally friendly way.

  • Tapeless work environment

  • Video files for producers rather than DVD’s & VHS’s

  • Paperless environment (why do we still need paper job sheets)

  • Solar energy Panels (Most facilities have roofs

  • Insulation measures

There are loads of others feel free to leave comments with your ideas.  Again props to Instant Karma for moving things in the right direction.  We could all use a bit of the guilt that moves them to action.



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